DPDominic PullenBuilds the systems himself · Carmarthenshire
Everyone's talking about AI. We build you your own.
None of this off-the-shelf AI slop. A tailored build that runs like a Jarvis for your business, around your sites, your jobs and your rules. The dull, repeated jobs look after themselves; your people get on with people work. Fewer headaches, less waste, better days.
Savings come from client data or published UK industry rates, labelled as such, and replaced with your own numbers in the first two weeks.
I'm Dominic. I build these myself.
I don't sell you software and disappear. I sit with your people, find where the hours go, and build the fix into what you already run. Then I measure it.
The things you think at ten at night
These are the ones that keep coming back. None of them means the business is badly run. They mean it grew.
"Everything still comes back to me."Because the business runs on your memory. Every question that needs you is a system that doesn't exist yet.
"We're busier than ever. Why isn't there more in the bank?"Turnover goes up, overhead goes up faster. Most of that gap is hours, not prices.
"It's fine, Sharon knows where everything is."Until Sharon's off. And the week she's away is the week the inspector writes.
"Another letter. Who was meant to be on that?"Nobody was. The date was real, the owner wasn't. A day of your time goes on the reply.
"I only find out when the customer rings."Wrong site, early collection, the thing that wasn't ready. The warning arrives as the cost.
"We'll sort the systems when it's quieter."It's never quieter. The quiet weeks are when the backlog gets typed in.
It isn't you, and it isn't your people
Somewhere past eight or ten people a business stops fitting in one head. The jobs that used to happen because someone remembered start happening late, twice, or not at all. You add a system for each new problem, and your people become the glue between them: copying, chasing, checking. That glue is where the hours go, and it's the part nobody enjoys.
The fix isn't another system. It's joining the ones you've got, giving every job an owner and a warning, and handing the repetitive work to AI workers so your people do the bits that need a person.
A full review of how the business actually runs
Not just the yard and the vans. The systems, the management, the selling, the paperwork, the people. Eight places I look, what you'd recognise in each, and what typically fixes it.
Operations
"We're always firefighting."
Sites, vehicles, kit, crews. Jobs with no owner and no warning.
Systems & data
"We've got a system for that. Three, actually."
Nothing joins them, so people do.
Management
"I only see the numbers when the accountant does."
Reports built by hand, late, from three places.
People
"My best people spend half the day on admin."
The dull jobs landed on whoever was nearest.
Sales & enquiries
"Some enquiries just vanish."
Phone, email, Facebook, the counter. No single place.
Marketing & reputation
"Happy customers never leave reviews."
The one unhappy one always does.
Product & service
"We keep fixing the same complaint."
Complaints get handled, never counted.
Compliance & risk
"Who was meant to be on that?"
Dates in diaries, evidence in inboxes.
What's the leak costing you?
Pick the closest match, untick anything that doesn't apply to you, and move the sliders to roughly where you are. It won't be exact. It doesn't need to be. It's to see whether the conversation is worth an hour.
These are your guesses, not my figures. I've only assumed: 240 working days, 48 working weeks, office time at £20 an hour and manager time at £40 an hour fully loaded, and each compliance letter at £1,000 plus a day of management time. Missed enquiries count only the ones you'd normally have won. We check every number together on the call.
A conversation first. Then we see.
A call or a coffee
A phone call, or a couple of hours sat down together. You tell me what's annoying you. I ask a lot of questions. We find out whether any of this applies to you. If it doesn't, I'll say so.
The full review
I spend time with the people doing the work, across the eight areas. You get a one-page list of what's costing you most, ranked, with the fix for each.
Build it in
You pick what goes first. I build it alongside the systems you already run and put the AI workers in place. Nothing is replaced. We agree the number it should move before it goes live.
Measure, then carry on
Every 100 days you get one page: hours and pounds saved, from your data. If it isn't paying for itself, we stop.
You won't have to take my word for it
The question every owner asks is fair: "How do I know you can actually fix this?" Here's the answer. We measure it against your own numbers, and you decide.
Measured before anything changes
Two weeks of counting how things are now: hours lost, jobs redone, time spent typing things twice. That's the starting line, from your own data.
Start small
One depot, one team or one process, not the whole business. If it works there, you'll see it in your own numbers before you spend anything more.
One page every 100 days
Hours and pounds saved, against the starting line. If it isn't paying for itself, we stop. No long contract holding you in.
- HouseComply runs the compliance for 700+ properties. A team of eight and roughly £1.5m of work, built by one person.
- Owen & Owen, 113 properties: £16k+ a year of admin gone, £30k of potential fines avoided, audit-ready every day.
- Tales of Laugharne: a whole AI guide built only from one town's own records, sources and stories. Point the same build at your business and it knows your sites, your customers and your rules.
- Six businesses, from food and property to a 77-module community build, each running on systems built around how they actually work.
Real problems, real fixes, already running
Owen & Owen: the paperwork done for them
Eight people plus contractors and 113 properties, each with its own certificates, dates and inspections. HouseComply organises the lot, does the paperwork, and keeps the evidence building up on its own. When audit comes round there's nothing to collect. It's already there.
HouseComply: a team's worth of software, built by one person
Inspections on a phone checked against 110 rules on site, certificates read by AI, a full regulator audit pack in one click and an evidence trail that can't be quietly edited. Done the traditional way it's a team of eight and roughly £1.5m.
Bala Town FC: a 77-module community ground, run end to end
A two-storey modular pavilion for a Cymru Premier club. Feasibility, costings, a funding strategy, planning inside a national park, building control and the full project management. I'm running it as one project instead of four fights.
Grants Discovery AI
Finds the grants a business or club is actually eligible for, down to the local pots nobody searches, and puts every deadline on a register so none get missed.
Historian-grade research, in a fraction of the time and cost
The history of a Laugharne house, mined from archives and published sources across ten languages, every fact graded and sourced, connected and written up. Done in 108 days, covering a thousand years.
A town's own AI, built from its own sources
An entire AI guide that answers only from Laugharne's records, stories and sources. The same build works for any business: an assistant that knows your sites, your customers and your rules, and helps everyone run their day.
Your own AI workers, with rules
Not a chatbot, and not off the shelf. A team of AI workers built for your business, each with one job, a set of rules, and a limit on what it may do without a person. They take the grind, not the jobs.
They take the dull jobs
Retyping, chasing, reminding, filing, matching tickets to invoices, drafting replies. The work nobody joined your business to do.
Three levels of trust
Level one runs on its own and logs it. Level two runs and a person checks the log. Level three waits for a person every time. Nothing reaches a customer, council or regulator without a named sign-off.
Your people get better days
Fewer mistakes to answer for, fewer evenings catching up, more time on the work that needs a person. That's where the happiness bit comes from. It's not a slogan.
Questions people ask first
What does the first conversation cost?
Nothing but an hour or two of your time. If it's clear there's something worth fixing, I'll quote for the review as a fixed fee before anything starts.
Is my business big enough?
If you've got more than a handful of people, contractors, or a pile of dates and paperwork, yes. Owen & Owen run eight people and 113 properties. The same approach works just as well for a business ten times that size.
Do I have to change my systems?
No. Everything I build reads from what you've already got. Your accounts package, job system, trackers, spreadsheets, all stay as they are.
What about my data?
A data processing agreement is in place before I see any of it. Nothing leaves your business without a named person signing it off.
Where do your numbers come from?
Client results where I have them, published UK industry rates where I don't, always labelled. On your job, your own numbers replace mine in the first two weeks.
What if it doesn't work?
Then the 100-day statement says so and we stop. That's the point of measuring it.
How fast does something go live?
A register is usually live within a week. Anything that reads from your trackers or accounts takes two to four, mostly waiting on access.
Who actually does the work?
I do. Software engineer and AI specialist by trade, business owner by habit. I understand the code and the Tuesday morning it has to survive.
Would it be a bad idea to have one conversation about it?
Tell me the thing that's annoyed you most this month. I'll tell you straight whether it's something I'd fix, roughly what it's costing you, and what I'd do first.
Got it. Thank you.
I'll be in touch within one working day. If it's urgent, ring 07377 589344.